Once you have a post/advertisement that you can use, the next step is looking for a site that can maximise your market penetration. The simplest way to look for a free advertising website is using search engines.
For example, type in the keywords “free advertising websites” and Google will bring up a list of websites. But beware, most websites that claim they are free usually require users to pay a ‘membership fee’ for using their services.
Once you have successfully short listed websites you want to place your advertisements with, make sure all your advertisements are placed in the most relevant category. Contrary to popular belief, placing your ad in every possible category will not increase your market penetration, but it could result in the website blacklisting your profile as a spammer. However, what is equally true is that you should advertise with as many free websites as possible, there is no harm in trying to increase your website’s popularity but you shouldn’t try and use advertising websites for link building purposes.
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